B2B Marketing Site for IT Retailer
About This Customer/ Company ObjectiveCustomer provides end-to-end supply chain solutions for all categories of Information Technology products (PCs, PC building blocks, networking, software and enterprise solution products) and Consumer and Lifestyle products (Telecom, Digital Lifestyle products, Entertainment products and Digital Printing Machines) to over 100 international brands and relationship with major brands has been maintained for years. Customer is amongst the leading supply chain solution providers in Middle East, Africa, Turkey and CIS region for leading manufacturers of Information Technology, Telecom and Lifestyle products.
The Business Problem Challenges
- Lack of web presence for the business, providing single interface to all products and services
- Responsive designs without deviating from branding guidelines
- Strict timelines to launch the site to align with marketing initiatives
The Solution
How An Invasystems Company Helped
Invasystems designed and developed a highly intuitive and contextual site for Redington which was
- Solution aligned with branding guidelines
- Provided Quick turn-around providing good user experience and SEO
- Integrated with other web properties for content management.
The Benefits
Benefits For User
- It helps Redington to showcase product recommendations.
- Unlock effective upselling and cross-selling opportunities